eLUXE3D Policy

Privacy Policy.

eLUXE3D ("Company","we","us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [www.eluxe3d.com], engage with our forms, or otherwise interact with us online.

Please read this Privacy Policy carefully. By accessing or using our website, you agree to the collection and use of information in accordance with this Policy.

Information We Collect

We collect both Personal Information and Non-Personal Information when you interact with our website, including when you browse, submit forms, register a product, or engage with our content.

1.1 Personal Information

You may voluntarily provide personal information to us when using the site. This may include:

  • Full name
  • Email address
  • Company name
  • Any other details submitted via contact forms, product registration, account creation, or support inquiries

This information is collected only when you actively choose to provide it.

1.2 Automatically Collected Information

When you visit the website, we may automatically collect certain data through browser technologies, analytics tools, and server logs. This may include:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and referring URLs
  • Date and time of access
  • Interactions with forms or buttons (e.g., clicks, hovers)

This data helps us better understand how visitors use the site, improve performance, and detect technical or security issues.

1.3 Additional Information Depending on Your Interaction With eLUXE3D

Depending on how you interact with eLUXE3D, we may also collect:

  • Contact and account information: telephone number, mailing or shipping address, account username, and similar identifiers
  • Business and professional information: job title, department, employer, business needs, distributor or reseller relationship, product interests, and information provided in sales or partnership inquiries
  • Commercial and transaction information: products considered or purchased, quotes, order history, invoices, shipping details, warranty status, returns, and customer-service history
  • Payment-related information: billing details and payment status. Full payment-card data is generally collected and processed by our payment processors rather than stored directly by eLUXE3D
  • Product, support, and technical information: scanner serial number, software version, operating-system details, diagnostic logs, support communications, training history, warranty claims, and return or repair information
  • Customer files and content: 3D scan files, images, CAD files, jewelry or object descriptions, attachments, comments, and other materials submitted for support, demonstration, evaluation, training, or service delivery
  • Marketing and communication information: newsletter preferences, event participation, survey responses, email engagement, and communication choices
  • Inferences: general business interests or likely product needs derived from interactions with our website, sales team, or marketing materials

How We Use Your Information

We may use the information we collect for the following purposes:

  • To respond to inquiries, support requests, or other communications
  • To provide access to services, content, or information you have requested
  • To send marketing communications, newsletters, or product updates (only if you have opted in)
  • To personalize your experience and improve website functionality
  • To monitor, analyze, and improve the performance, security, and usability of our website

We only use your personal data when we have a legitimate business interest or when required to fulfill a specific request initiated by you.

Depending on your relationship with eLUXE3D, we may also use personal information to:

  • Provide, quote, sell, ship, install, register, maintain, support, repair, and improve eLUXE3D products and services
  • Schedule demonstrations, training, meetings, and technical-support sessions
  • Process payments, invoices, taxes, returns, refunds, warranty claims, and other transactions
  • Authenticate accounts and maintain customer, reseller, and support portals
  • Communicate about orders, service status, software updates, safety notices, renewals, and customer support
  • Protect the security and integrity of our website, systems, products, customers, and business; prevent fraud, misuse, or illegal activity; and enforce our agreements
  • Comply with legal, regulatory, tax, accounting, export-control, and recordkeeping obligations; establish or defend legal claims; and respond to lawful requests
  • Evaluate or complete a merger, financing, acquisition, restructuring, sale of assets, or similar business transaction

How We Share Information

We do not sell personal information for monetary consideration. However, certain analytics and advertising technologies may involve disclosures that are considered a “sale,” “sharing,” or targeted advertising under applicable privacy laws. Where required, visitors may opt out through our cookie preference controls or by contacting us.

  • Service Providers: With trusted third-party partners who assist in operating our website or providing services on our behalf (e.g., website hosting, analytics, email delivery). These providers are contractually required to handle your data securely and only in accordance with our instructions.
  • Legal Obligations: When required to comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
  • Business Transfers: In connection with a merger, acquisition, reorganization, sale of assets, or in the event of bankruptcy. In such cases, personal information may be transferred as part of the business assets.

We take steps to ensure that any third parties receiving your data comply with strict privacy and security standards.

Service providers and other recipients may include providers supporting hosting, cloud storage, customer relationship management, email delivery, analytics, advertising, payment processing, shipping, training, support, cybersecurity, accounting, and professional services. We may also disclose information to authorized distributors, resellers, referral partners, service partners, or manufacturers when needed to respond to your request, provide local sales or support, fulfill an order, or manage a business relationship; to advisers, insurers, auditors, lenders, investors, and transaction counterparties; and to other parties at your direction or with your consent.

Email Communications and Form Submissions

When you complete a form on our website, the information you provide is securely transmitted using an authenticated and encrypted SMTP email system. Depending on the nature of your inquiry, your message may be routed to different internal departments, such as:

You will only receive follow-up communications if required to fulfill your request or if you have explicitly opted in to receive updates, newsletters, or marketing messages.

You may unsubscribe from promotional email by using the unsubscribe link in the message or by contacting us. We may continue to send non-promotional communications relating to inquiries, orders, accounts, warranties, service, security, or other transactions. We may maintain limited suppression records so that we can honor opt-out requests.

Use of Cookies and Tracking Technologies

We may use cookies and similar tracking technologies to enhance your experience on our website. These technologies help us:

  • Improve site functionality and performance
  • Understand visitor behavior and usage patterns
  • Optimize our services and marketing efforts

We may also use third-party tools that place their own cookies or tracking pixels on your device. These include:

  • Google Analytics – used for analyzing website traffic and user interactions
  • Meta (Facebook) Pixel – used to measure ad performance, retarget visitors, and understand user engagement
  • Microsoft Clarity – We use Microsoft Clarity to understand how visitors use and interact with our website through behavioral metrics, heatmaps, and session recordings. Clarity may collect website usage data through first-party and third-party cookies and similar tracking technologies, including clicks, scrolling, page views, device and browser information, and session activity. We use this information to improve website usability, performance, security, and marketing. For more information about how Microsoft collects and uses personal information, please review the Microsoft Privacy Statement.

You can manage or disable cookies through your individual browser settings. Please note that disabling cookies may affect the functionality of certain parts of the website.

Where applicable law requires us to recognize an opt-out preference signal, such as Global Privacy Control, we will process the signal as required by law. Browser “Do Not Track” settings are not standardized, and the website may not respond to all such signals.

Data Security

We implement a combination of technical, administrative, and organizational safeguards to protect your personal information against unauthorized access, disclosure, alteration, or destruction.

While we strive to use commercially acceptable means to protect your data, no method of transmission over the internet or method of electronic storage is completely secure. As such, we cannot guarantee absolute security.

We encourage you to take reasonable precautions when sharing personal information online and to use secure, up-to-date devices and browsers.

If a security incident triggers a legal notification obligation, we will provide notices as required by applicable law.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

The specific retention period may vary depending on the nature of the data, the reason it was collected, and applicable legal or regulatory obligations.

Retention may also depend on the customer relationship, contractual requirements, legal limitation periods, warranty and business-record needs, fraud prevention, security, dispute resolution, enforcement of agreements, and legitimate business operations. Customer files may be retained according to the applicable service, support need, account settings, and written agreement, and may be deleted or de-identified when no longer reasonably necessary.

Your Rights and Choices

Depending on your location and applicable data protection laws, you may have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete information
  • Request deletion of your personal data
  • Object to or restrict how we use your data
  • Withdraw consent at any time, where processing is based on your consent (such as for marketing emails)
  • Obtain a portable copy of certain personal information, where applicable
  • Opt out of sale, sharing, targeted advertising, or certain profiling activities, where applicable
  • Limit certain uses or disclosures of sensitive personal information, where applicable
  • Appeal a denial of a privacy request, where applicable

To exercise any of these rights, please contact us at support@eluxe3d.com. We may require you to verify your identity before fulfilling certain requests, in accordance with applicable laws.

Authorized agents may submit requests where permitted by law, but we may require proof of authorization and direct verification from the consumer. We will not discriminate against you for exercising an applicable privacy right.

Third-Party Websites

Our website may contain links to third-party websites or services that are not owned or controlled by eLUXE3D. We are not responsible for the privacy practices, content, or terms of use of those external sites.

We encourage you to review the privacy policies and terms of any third-party websites you visit before providing them with your personal information.

Children's Privacy

Our website is not directed to, nor intended for use by, children under the age of 13. We do not knowingly collect personal information from children.

If we become aware that we have inadvertently collected data from a child under 13, we will take steps to delete that information as soon as possible. If you believe that a child has provided us with personal data, please contact us immediately at support@eluxe3d.com.

We do not knowingly sell or share the personal information of individuals under 16 years of age.

Changes To This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last Updated” date. We encourage you to review this page periodically.

Material changes will be communicated in a manner appropriate to the nature of the change and applicable law.

International Data Transfers

If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored in, and processed in the United States or other jurisdictions where our service providers operate.

By using our website and providing your information, you consent to the transfer of your data to countries that may have different data protection laws than your country of residence.

We take reasonable steps to ensure that personal data is handled securely and in accordance with this Privacy Policy, regardless of where it is processed.

Where required, we use appropriate contractual or other safeguards for international transfers. Depending on applicable law, our legal bases may include performance of a contract, legitimate interests, consent, and compliance with legal obligations.

Scope and Roles

This Policy applies to personal information collected through www.eluxe3d.com and related eLUXE3D online services, forms, portals, product-registration workflows, sales and support communications, events, and transactions.

In many customer relationships, eLUXE3D acts as the business or controller responsible for deciding why and how personal information is processed. When we process information solely on a customer’s instructions under a separate agreement, that agreement controls.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including through forms, purchases, product registration, support requests, emails, calls, meetings, events, and uploaded files
  • Automatically from your browser or device through cookies, pixels, analytics, server logs, and similar technologies
  • From your employer, authorized users, distributors, resellers, referral partners, service providers, shipping providers, payment processors, and other business partners
  • From public and commercially available sources, such as company websites, professional directories, trade-show lists, and business contact databases, where permitted by law

Customer Files, 3D Scans, and Confidential Business Content

Customer files may contain proprietary designs, jewelry geometry, images, CAD data, or other confidential business information. We use customer files to provide the requested demonstration, support, training, troubleshooting, repair, or contracted service, and for other purposes authorized by the customer.

We do not claim ownership of customer files. Unless separately authorized, we will not publicly display or use identifiable customer files for marketing. Customers are responsible for ensuring they have the rights and permissions needed to submit the files and personal information they provide.

California and Other U.S. State Disclosures

For residents of states with comprehensive privacy laws, the categories of personal information described in this Policy may be collected from the sources described above, used for the purposes described in this Policy, and disclosed to the recipient categories described in the “How We Share Information” section.

We may disclose identifiers, commercial information, internet or device information, professional information, and inferences to analytics and advertising providers in ways that may be treated as sale, sharing, or targeted advertising. We do not use or disclose sensitive personal information for purposes that require a separate right to limit under California law, except as permitted by law. This section applies only to the extent the relevant state law applies to eLUXE3D and the individual request.

Contact eLUXE3D

Questions about this Privacy Policy?

If you have any questions or concerns about this Privacy Policy or how your personal information is handled, you may contact us at:

eLUXE3D
support@eluxe3d.com
2158 Avon Industrial Dr, Rochester Hills, MI, 48309
United States
General: (248) 247-3800
Technical Support: (248) 247-7771
Email Support